Marketing Science -- Archive of 1997 Issues

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Archive of 1997 Online Issues:

1997
January
Winter 1997; 16 (1): 1 - 96 Spring 1997; 16 (2): 97 - 181 Summer 1997; 16 (3): 185 - 293 Fall 1997; 16 (4): 295 - 391

1997
January Winter 1997; 16 (1): 1 - 96 Spring 1997; 16 (2): 97 - 181 Summer 1997; 16 (3): 185 - 293 Fall 1997; 16 (4): 295 - 391